Project 2 - Discovering the relationship between design and human experiences
problem statement
Creative work reaches deep into our intuitive and unconscious minds, into our hearts and feelings. The sea change design process helped to define your calling and its embedded meaning.
Now you will examine the ways in which this abstract idea can be interpreted and represented in visual form, offering clarity, embedded meaning and understanding to the viewer.
Stay away from literal translation and use metaphors and story telling for your design.
Emphasis will be placed upon original concept development and the exploration of diverse processes, techniques and methods. You will be expected to experiment and explore, thereby expanding on your visualizing skills.
goal
Visualize a highly abstract idea that sources from your growing awareness of the deeper aspects of yourself, in your own personal voice by exploring design elements, typography and diverse processes:
eg drawing, photography, xerography, abstraction, typography, collage, textures, sculpture, different types of materials: paper, fabric, vellum, cardboard, metal, wood, foil…
deliverable
DESIGN A POSTER OF YOUR CALLING INTENTION w/CALENDAR FOR THE YEAR 2019
22”x 28” MINIMUM final size;
4cp
1st level of information:
your calling
(you can add your embedded meaning)
(you can add your embedded meaning)
2nd level of information:
calendar
(keep it to less than 1/4 of the format)
(keep it to less than 1/4 of the format)